The Great Water Debate Heats Up
Today we came across two equally interesting, but totally conflicting, stories about water. One pointed us to a collaboration between Christian Lacroix and Evian, in which the celebrated fashion designer has created two limited-edition glass water bottles, one representing pret-a-porter and the other representing couture. Gorgeous bottles both, but it seemed to us a little excessive given the current debate over whether we should even be drinking bottled water nowadays at all.
Now Track More Ideas
- How Brands Like Tommy Hilfiger Are Driving Sales With Interactive Digital Drops
- Bottega Veneta’s Tokyo Flagship Merges Italian Heritage With Local Style
- MR PORTER Is Using Facebook Messenger To Help Shoppers Choose Gifts
- How Brands Like Influenster And Taobao Are Educating Consumers With Video Content