PSFK São Paulo
Following our expansion into Europe and Asia, PSFK is proud to announce that we will be now operating in Latin America with help of our partner Mandalah who are based in Mexico City and Sao Paulo. Lourenço Bustani and his team at Mandalah will help PSFK strengthen consultancy services that focus on the LATAM region.
Here’s the blurb we sent to the press in LATAM:
One of the world’s leading trend portals, PSFK, run by Piers Fawkes out of New York City, has expanded to Latin America through a partnership with Mandalah, a behavioral trends and innovation boutique based out of São Paulo. PSFK is visited by over 250,000 people monthly who are in search of inspiration based on cutting-edge product and communication ideas published and discussed online. Moreover, PSFK’s consultancy pinpoints strategic opportunities for clients globally, including Apple, BMW, Coca-Cola, Microsoft, MTV, Nestle and Samsung. Mandalah is based out of São Paulo, with offices in Mexico City, and services clients throughout Latin America, including Nike, GM, MTV, Nestlé, Terra and MasterCard. The partnership represents a fusion of each company’s core competence: PSFK, on the one hand, with its global research base and Mandalah, on the other, with its local know-how and focus on strategy.