Reed To Leave Publishing Because Of Ad Market Risk

Reed To Leave Publishing Because Of Ad Market Risk
Piers Fawkes, PSFK
  • 21 february 2008

Reed Elsevier are to sell up to 150 trade magazines and possibly fire 1,000 staff to get out of the trade magazine market. Reuters says the reason they plan to sell its Reed Business Information arm is to “reduce its exposure to cyclical advertising markets”. Advertising accounts for about 60pc of RE’s revenues. Reed meanwhile have invested $4.1bn on US risk management system ChoicePoint that provides data and analysis to the insurance sector.

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