The Problem With The Trends Business – (The Podcast)

The Problem With The Trends Business – (The Podcast)
Piers Fawkes, PSFK
  • 11 february 2008

On his regular podcast, Johnnie Moore invited myself and Sean Howard to discuss issues we had raised in the trends and market research business. I go over the points I raised in the opinion piece The Problem With The Trends (Business) and brainstorm with Sean and Johnnie about how to get clients and users of trends data engaged.

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