The photos from these projects show the treasures of DJs and producers nowadays: huge record collections. But, music is loosing its spatial and visual presence. Also, the way we memorize music is changing from visual to semantic. We are more likely to browse through endless archives and playlists or even random play than flipping through our CDs or LPs.

What does this mean for creativity in music production and consumption? What does it mean on a cultural level? How do our patterns of memorizing, selecting and listening to music change when the shelves that used to be filled with records have been completely replaced by digital playlists? How is creativity being influenced “behind the beat”? Without trying to be too retro, we're just wondering if there's a bigger change going on in terms of creation and perception of music than we might imagine.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in