Nokia’s Nod to Feng Shui in the Asian Market

Nokia’s Nod to Feng Shui in the Asian Market
Sean Leow
  • 12 march 2008

Nokia has done a great job localizing in Asia and in China, specifically. Gang Lu points us to their newest localization effort: a piece of freely downloadable software that is used to predict and recommend your feng shui “situation.” For the unfamiliar, feng shui is the ancient Chinese art of arranging objects and space in an environment in order to achieve balance, harmony and good energy. The software is designed for the Hong Kong market, which is one of the areas where the adherents to feng shui principles are the strongest.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.