In an article published this week, The Guardian tells us that in an average person's lifetime, he or she will spend 36 total years sitting down. As humans, though, we didn't evolve to be sitting creatures, so our bodies aren't adapted to that lifestyle. Good posture is one way to minimize the health problems of sitting all day long, but if you follow all the rules, you'd be sitting “with a 110-degree angle between your legs and spine, with your bottom pushed well into the back of the seat and your back, legs and bottom in contact with the chair.” Awkward.

$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in