Fresh N' Easy Approach To The Problem Of Self Service
On the company blog, Fresh N' Easy CEO Simon Uwins talks about how the new retailer tries to stop consumers avoid the modern hell that is self-checkout.
In a candid article entitled ‘where are the robots at fresh & easy?' he says that he wants to make sure that staff are always ready to help customers at checkout:
We actually offer assisted service: if you want to check out yourself you can, if you want help we'll provide it, and if you want us to do it for you, we will.