Rob Kalin of Etsy On Making A Purchase Feel Like Getting A Gift
Etsy was literally born on the web. We take these things for granted. We don’t see them as something new. The human to human side of buying something on Etsy – even if you buy something it feels like gift. It comes with a handwritten note. There’s emoting magic about what you get. You are what you buy and what you surround yourself with and it’s a connection you made on line. It wasn’t just a virtual connection, it was a real connection.