Death of Trends?
Are we witnessing the end of trends? The JC Report has some interesting thoughts on what constitutes a trend in today’s world. In a series of posts titled “The Death Of Trends”, they explain how in the fashion world there’s no longer monotheistic style “big” trends. Although labeling this development as a “death” is extreme, they do bring up a relevant point.
What’s really going on here (in fashion, and in general) is that instead of a top down, declared big trend (think statements like: “Green is the new black!”) there are thousands of micro trends swarming from the bottom up. Not death, but diversification.Trends are just smaller, move lightning fast, and can come from anywhere and anyone.