Watch Youself Finish
In Olympic mood, last weekend PSFK friend Dominic Fawkes ran, swam and biked the London Triathlon. After the race, Dominic and his friends could go to a Virgin Media website, put in his name and watch him finish the race. A simple but clever use of technology, no?
www.virginmedia.com/sport/triathlon/ (Dom's the follically challenged one)