The appeal of nostalgia and retro among youth is a theme that most keen China trend watchers have been following recently.  A handful of retro elements have shown up among indie designs, including in T-shirts, pins, books, and other small items affordable to students and young consumers.

On a recent trip to Shanghai’s trendy Tianzifang area, we noticed Retro Shanghai, a store which is appealing to a wealthier consumer with an interest in retro items.  The boutique store sells retro, antique reproduction record players, radios and other stereos.  The stereos can play a range of formats including radio, cassette, record, CDs and some are even iPod compatible.  With prices in the 1000s of RMB, the stereos are aimed at a higher echelon of consumers who have been bitten by the retro bug.

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