Car Companies and Bad Branding

Car Companies and Bad Branding
Nicko Margolies
  • 9 october 2008

The death knell for branding has come in the form of exclusive car companies selling their image to just about anything.  Everything from mundane Hummer shot glasses to arguably ridiculous NASCAR meat snacks.  When Ferrari first threw its name on a laptop, it was a novelty and spurred many bad jokes about owning an exotic car, but just when it was wearing off other companies jumped on board.

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