Amazingly MTV is back with a new website that focuses on actual music videos. MTV music has a simple interface reminiscent of other video sharing sites, with options to browse by artist or song and search popular videos. Besides passively watching videos, users can create social media type profiles to connect with others and share favorite pieces of media. MTVM is an interesting return to the brand's roots. Perhaps this new project will become a go-to spot for music related media as the TV channel was in the past.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in