Swiss Miss points us to an inspiring talk by Malcolm Gladwell about creativity, innovation and what it really takes to be a success. The speech was filmed at this year's AIGA's Gain conference. Highly recommended. (The video is unfortunately not embeddable – watch it here.)

From the AIGA website:

Only Malcolm Gladwell could bring Fleetwood Mac into the design discussion and make wonderful sense. In his enlightening talk about innovation and misconceptions about what it takes to become a success, Gladwell uses this unlikely metaphor for creative synthesis in an entertaining entrée into the concepts of his forthcoming book, Outliers. Genius and creativity don’t necessarily spring forth unbidden, he says; they require time and support to experiment, to try and even fail. During this time of economic crisis and eventual renewal, he hopes that the design community will be able to “rediscover the true roots of creativity and innovation.”

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