Creative Review Supports JWT's Urban Spam
Oh – and on a side note – what is it with the photography that covers this sort of activity. There's always a picture of a couple of people taking notice of the guerilla stunt. It's clear that the shot has been set up so the agency can release it to a non-subjective press and show that their stunt works – but it's even more obvious that the people posing are the account managers and other agency staff. No?