The Creator Class Panel at PSFK Conference Asia 2008
At the PSFK Conference Asia 2008, Piers Fawkes (PSFK) sat down with leading experts in Asia's creative community to explore the emergence of a new generation of multi-skilled creative minds. These young individuals feel they can turn their hand to multiple product and service offerings, often challenging the way established industries operate.
Focusing on how this ‘creator class' leverages the internet to hone their skills and market themselves to a greater audience, the panel, including Brian Tiong (B-Side), Paul Tan (POOL/AWE50ME), and Jason Anello (Yahoo!), explore how agencies and companies can collaborate with this unique group of talented individuals.