Blogger Robert Scoble recently shared a personal health problem he's dealing with on his Friend Feed page. His revelation prompted an interesting debate about the benefits and downsides of public problem solving. And while by being open about his condition led to suggestions on how to better handle his condition, he also wonders about the future, and value of medical privacy in our increasingly open world. Looking up information on “Doctor Internet” and commiserating with others is all well and good – but if a public trail exists about your condition, could it lead to being denied future health insurance or jobs? While a concern over negative consequences exists, the consensus of his Friend Feed conversation is that the lack of privacy is eclipsed by the potential benefits of sourcing the wisdom of the crowd.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in