Extending The England Football Brand

Extending The England Football Brand
Piers Fawkes, PSFK
  • 30 march 2009

Our friends at Anomaly have spent a lot of time in the last few months helping Umbro with the launch of the new England football jersey plus a line extension named Tailored By England. The shirt was first worn last weekend in a match between England and Slovakia (England won 4-0).

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