This past January, PSFK held a Good Ideas Salon in London, inviting our favorite innovators and thought leaders to present their current projects and share some of their own good ideas. One of the day’s most visually inspiring presentations came from Eva Rucki, one of the founding partners of Troika, a multi-disciplinary art and design practice based out of London.

Eva shared insights into the philosophy and ideas behind Troika’s varied work, covering graphics, communication, art, product design and engineering, with a focus on the iterative process employed in the development of their projects.

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