Pic: Personalizing the MTA’s Service Cuts

Pic: Personalizing the MTA’s Service Cuts
Scott Lachut, PSFK Labs
  • 31 march 2009

The MTA is the nation’s largest public transportation agency, serving an estimated 8.5 million people daily, making it an integral part of life for a diverse group of riders from every imaginable socio-economic background. This reality creates an interesting dynamic between commuters who share proximity while waiting at the same bus stop or standing at the same spot on the subway platform at the same time every day. They may not know one another exactly, but a connection exists beyond the level of stranger, regardless of whether smiles, waves or head nods are exchanged.

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