Umbro to Unveil New Line of Bespoke Jerseys

Umbro to Unveil New Line of Bespoke Jerseys
Christine Huang
  • 25 march 2009

This Friday, Reed Space in NYC will be unveiling Umbro’s new line of jerseys, tailor-made for the English national soccer team. The debut will be the line’s first public appearance – and a moment for Umbro to remind everyone that they’re the brand that invented ‘sportswear’. The video below offers some insight into the process of creating the new jerseys (which were design-directed by British Designer Aitor Throup):

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