Touch is a research group exploring the way mobile phones communicate with the physical world. One of their latest experiments involves attaching an RFID reader to an iPhone. When the phone is close enough to an RFID tag attached to certain objects, different actions or windows are triggered on the phone. In the demo, the creators have linked favorite videos, ads, and their podcasts to individual toys that could represent objects at a store.

iPhone RFID: object-based media from timo on Vimeo.

[via Engadget]

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