Team PSFK joined the commuters and traveled across London this morning by train, then Tube then taxi. On our way we were amazed to see how many of these fold up bikes people were carrying and/or riding in the capital. The popular brand seems to be Brompton Bikes.

PSFK provides access to this article and every report, case-study, interview, and analysis that we publish for our members. PSFK Professional Membership also unlocks accessto unlimited customized research assistance and our database of over 100,000 insights on innovation trendspanning across eight industry sectors—from culture and brand to retail and customer experience.
Already a members? Log in