Chinagrass is the name given by some to classify contemporary Chinese folk music, often influenced or performed by Chinese minorities. In a hour long podcast documentary, Zoe Baxter explores this little known genre, interviewing producers and musicians from two of the genre's leading groups: Mamer and Hanggai.

The singer / songwriter Mamer is part of the Kazakh minority in Xinjiang, the far western province of China, which is surrounded and influenced by Tibet, Kazakhstan, Afghanistan, Russia. This month, Mamer released his debut album, Eagle, on Peter Gabriel's Real World Records. Hanggai is a Beijing-based Mongolian folk band composed of 5 members who feature the distinctive Morin Khuur and throat-singing.

$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in