CaT Conference in Review: Augmented Reality

CaT Conference in Review: Augmented Reality
Sam Biddle
  • 5 june 2009

At the CaT Conference this week, Bruno Uzzan, in charge of operations and business development for Total Immersion, presented one of the more entertaining displays of the afternoon with his overview of the company’s Augmented Reality endeavors. Augmented reality, he explained, ought to be about bridging the gap between the world we see on our screens and the physical world around us. And this can be achieved, he demonstrated, with the most ordinary of computer equipment—his presentation equipment consisted only of a mid-range PC laptop and web cam.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.