A small team at Google Chicago is developing ways to make it easy and free for users of Google's services to migrate their data out of Google products for use elsewhere.

A small team at Google Chicago is developing ways to make it easy and free for users of Google's services to migrate their data out of Google products for use elsewhere.

The team shares a quote that explains the situation well:

Imagine you want to move out of your apartment. When you ask your landlord about the terms of your previous lease, he says that you are free to leave at any time; however, you cannot take all of your things with you – not your photos, your keepsakes, or your clothing. If you're like most people, a restriction like this may cause you to rethink moving altogether. Not only is this a bad situation for you as the tenant, but it's also detrimental to the housing industry as a whole, which no longer has incentive to build better apartments at all.

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