University Adds Twitter Training to Journalism Course
Austrailia's Griffith University has added a Twitter component to an existing course which teaches basic news gathering and writing skills.
Austrailia’s Griffith University has added a Twitter component to an existing course which teaches basic news gathering and writing skills. Referring to the journalistic role of Twitter in matters like the recent Iranian protests, the school believes that up-and-coming journalists can benefit from training in the micro-blogging service to help them gather information and write stories. (It was originally reported that the course was only on Twitter, and mandatory.)
To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.
At PSFK 2017, Peloton Co-Founder and COO Tom Cortese discussed how the company aims to utilize the power of Web 2.0 to marry the comfort of home fitness to the high-energy engagement of celebrity-run classes.