Coca-Cola Wants to Know What Makes People Happy

Coca-Cola Wants to Know What Makes People Happy
Paloma M. Vazquez
  • 22 october 2009

Coca-Cola will send a team of three bloggers-cum-“Happiness Ambassadors” around the world in 2010, with the mission of finding out what makes people happy.  Can they find a role for Coke to complement that pursuit of happiness?

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