Dell has been trying to woo over computer enthusiasts of the female persuasion- first through their misguided Della campaign and now by teaming up with iconic nail polish company OPI for a new line of lacquer-inspired laptops.

Dell  really wants more women users. It doesn’t take a marketing genius to see that Dell, the much maligned and oft-used software giant, has been trying to woo over computer enthusiasts of the female persuasion- first through their misguided Della campaign and now by teaming up with iconic nail polish company OPI for a new line of lacquer-inspired laptops. According to the Dell blog:

“We are.. announcing a unique relationship today that resonates with most of my female colleagues. We are partnering with OPI, the world’s No. 1 maker of high-fashion nail lacquer. Starting next month, you will be able to personalize your Dell laptop or Inspiron Mini with one of 20 OPI classic colors, like “I’m Not a Waitress” and “Princesses Rule!” plus six Holiday Collection colors like “Dear Santa.” We have posted a few sample images in the Dell Flicker account, and the full collection will be revealed next month.”

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