Emarketer has just released some very interesting statistics about the projected number of blogs in the US over a 5-year period from 2008-2013.

Emarketer has just released some very interesting statistics about the projected number of blogs in the US over a 5-year period from 2008-2013. While currently there are 25.1 million bloggers (defined as someone who blogs at least once a month), by 2013 this is projected to go up to 37.6 million. US blog readers are simultaneously expected to go from 86.8 million currently to 128.2 million by 2013, which means in 5 years' time 58% of Internet users will read a blog and 17% of them will be bloggers. In light of the ruling by the Federal Trade Commission in the US earlier this year where they said that they will crack down on blogs and other social media sites that present brands in a less-than-accurate manner, it will be interesting to see how the spike in the number of people both writing and reading blogs will affect their ability to police social media.

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