Emarketer US Blogger Statistics 2008-2013
Emarketer has just released some very interesting statistics about the projected number of blogs in the US over a 5-year period from 2008-2013.
Emarketer has just released some very interesting statistics about the projected number of blogs in the US over a 5-year period from 2008-2013. While currently there are 25.1 million bloggers (defined as someone who blogs at least once a month), by 2013 this is projected to go up to 37.6 million. US blog readers are simultaneously expected to go from 86.8 million currently to 128.2 million by 2013, which means in 5 years’ time 58% of Internet users will read a blog and 17% of them will be bloggers.
In light of the ruling by the Federal Trade Commission in the US earlier this year where they said that they will crack down on blogs and other social media sites that present brands in a less-than-accurate manner, it will be interesting to see how the spike in the number of people both writing and reading blogs will affect their ability to police social media.
Now Track More Ideas
- Interview: Taco Bell Offers Fans Meme Culture-Inspired Holiday Merchandise Via Amazon
- Mexican Beer Brand Alters Facebook Algorithm To Fight Negative Search Results
- Dunkin’ Donuts Pranks Coffee Fans With Espresso Activation
- How One Brand Strategist Combines Research And Creative Intuition For Effective Brand Storytelling
Learn About Our Membership Services
Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.