Posterchild has embarked on a new project which envisions a new future for the underused and abandoned pay phone booths which dot the urban landscape.

Posterchild has embarked on a street art project which envisions a new future for the underused and abandoned pay phone booths which dot the urban landscape. He's created a series of advertisements that announce fictional upgrades to the booths such as public restrooms, superhero changing stations and prayer stations.

He shares the story of an interaction with an older woman as he was installing the above poster:

As I’m talking she’s staring straight ahead and very intently at the poster, brow furrowed, and nodding her head slowly. I can’t read her emotions, so I continue: “And people, well, men mostly, are always peeing in these phone booths. They often are so stinky that I can’t imagine anyone being able to use them, so I’m trying to suggest a change. Solve two problems. We need more bathrooms. Sometimes my girlfriend has to hold it for hours, until it’s painful-”

UP YOUR QUOTA FOR JUST $15 A MONTH
PSFK’s Premium Subscription provides access to a database of over 100,000 articles featuring new ideas, interviews, analysis and opinion on the latest innovation in brand, customer and retail experience.
Already a subscriber? Log in
(powered by Wallkit)