George Parker: A Double Dose Of Branding Bullshit!
George Parker is the perpetrator of adscam.typepad.com. Every week he shares his opinions on the advertising world with PSFK.
As my last weeks column on the bullshit of branding seemed to strike a cord with quite a few people Ill hammer away about it a bit more After all, its one of my favorite subjects. Did you ever think it strange that so many communications companies and the people who run them are the worlds worst communicators? Yes, its a given that people in advertising have always talked shit, which is why were on a par with second hand car salespeople and ambulance chasers. But, thats no excuse for talking shit that the man or woman on the street cant relate to.