Automated Calligraphy: A Remote Controlled Graffiti Robot
The Digital Fabrication Laboratory has created a robotic tool for graffiti artists.
The RoboTagger is an eight foot tall robotic arm that can be controlled remotely to draw tags. Artists can hand input drawings via a computer interface (or using tools like the EyeWriter), and have them replicated in marker by the robot on a physical surface.
To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.
A talk from Scott Bedbury at PSFK 2017 stresses the importance of transparency in a country that has fallen prey to “alternative facts”