The fifth and final episode of Spur points to the future of planning, where the role of planners will be less to only PLAN and more to activate and DO.

The fifth and final episode of Spur points to the future of planning, where the role of planners will be less to only PLAN and more to activate and DO. It’s only through the doing that a planner is really engaged, proving the power of the plan by tying it to something tangible and useful: a new product, a digital tool, a book, a work of art. Planners are producing stuff, changing the discipline for the better.

The lingering question is whether this happens within the agency model or among the entrepreneurial start-ups coming out of planning. Does planning need an evolution? Or a revolution?

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