In Brief

Is the iPad a game-changer? PSFK asked the Purple List (our network of experts for hire) for their thoughts on Apple's recently launched device.

Carlos X. López

I see an evolutionary product, as opposed to a revolutionary one. The iPad as we see it is a logical first step; the revolution will come, just not this week.

Recall Apple’s first (successful) device innovation: the original iPod. It married the physical portability of Sony’s 20-year-old Walkman with the technological portability the MP3 format provided. In that case, the proverbial tipping point came months, even years after early adopters spread the word and eventually converted the masses–that was the revolution. Fast forward to 2010, of course, and you can’t swing a cat without hitting an iPod iteration. Hell, even George W. Bush has one.

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