In Brief

Ben Wilson Design recently worked with Puma to construct a scale replica of a Formula 1 race car out of shoe boxes.

We’re keen on spotting creative reuses for product packaging. UK based Ben Wilson Design recently worked with Puma to construct a scale replica of a Formula 1 race car out of shoe boxes. The project aimed to represent Puma’s ongoing relationship with motor sports. Ben kindly provided a bit of detail on the project to PSFK.

What process did you use to fabricate the car?

We 3d scanned a replica car and then chopped it up in the computer then we used an oscillating cnc knife cutter to cut out the shapes and then hand put the puzzle together.

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