General Pants Retail Staff Turn Talent Scouts

General Pants Retail Staff Turn Talent Scouts
Retail

Australian street-wear label General Pants have given their store staff the opportunity to scout talent for their new record label Major Label.

Claudia Cukrov
  • 1 february 2010

Australian street-wear label General Pants have given their store staff the opportunity to scout talent for their new record label Major Label.   Designed for contract-free single-releases, the label gives all profits and track rights over to the artists.  Launching on the first of March this year, those wishing to record with the label must first ‘be discovered’ by one of General Pant’s seven-hundred retail staff Australia-wide.  A great initiative, which is sure to bring fringe-creatives through the doors.

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