Integrating social technology with fashion and music, Imogen Heap's 'twitdress' accompanied her appearance at the Grammys.

Integrating social technology with fashion and music, Imogen Heap’s ‘twitdress’ accompanied her appearance at the Grammys. Using the hashtag #twitdress, fans could tweet images to a screen Heap wore as part of her outfit. Heap’s vision was to use the dress was a way of letting fans accompany her on the red carpet, according to a message posted on Twitter.

[via MobileBehavior]

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