Insights From IDEO’s Humanizing Social Media Event

Insights From IDEO’s Humanizing Social Media Event
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Thoughts and observations from IDEO's Humanizing Social Media event.

Kyle Studstill
  • 3 february 2010

As part of Social Media Week in NYC, design firm IDEO hosted the event Humanizing Social Media. Check-in to the event required attendees to leave their mobile devices behind with their coats, setting the stage for an experiment in human interaction. Participants were given a large blank white t-shirt to cover whatever they were wearing, and their choice of a range of buttons with which to express interests and identity. Below are two brief perspectives and insights on human social behavior that team PSFK walked away with:

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