Upcycled Computers For Under $100

Upcycled Computers For Under $100
Gaming & Play

Planac, a Brazilian PC assembler, created a new business model that upcycles old computers into cheap PCs for educational purposes.

Mauricio Soares
  • 2 february 2010

In the fifties, when Jair Martinkovic was nine years old and lived in a tenement house, he began selling cans and bottles to earn some money. But instead of just selling the products, he added value by transforming them into creative artifacts and decorative pieces. This was the foundation for the business model he would develop decades later.

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