Augmented Showroom

Augmented Showroom
technology

Clever light art helps shoppers imagine different wood or paint finishes.

Piers Fawkes, PSFK
  • 26 march 2010

With this augmented display, clever lighting helps customers change the look of this kitchen to help them decide which look they’d like to buy from EGGER Holzwerkstoffe. Designed by Grosse8, a touchscreen allows a browser to change the lighting in a way that they can imagine different wood or paint finishes.

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