Chiquita has launched a vibrant new social media platform called Eat a Chiquita promoting their fruit.

Chiquita has launched a vibrant new social media platform called Eat a Chiquita promoting their fruit. Named Chiquitaville, there are a number of familiar features such as an arcade, video gallery, news page, and nutritional facts. However, the most prominent one is the sticker generator, which enables visitors to customize and play with the iconic sticker that the Chiquita brand is globally recognized for.

Naturally, after creating anything on the website, whether it's a sticker, photo, or video, you can share your creation with you social network on Facebook. Chiquita has also created @ChiquitaChatter on Twitter, a photostream on Flickr, and a Youtube channel.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in