Eye Tracking Technology May Revolutionize The Written Word
With Text 2.0 and Eye Tracking technology, words on e-readers will react based on a user's reading habits.
Using eye tracking technology, the words on tablet PCs and e-readers can react based on how a reader views the text. This technology monitors the eyes of the reader to define words if they stare at them, eliminates non-essential information when skimming through pages, swaps images based on what’s being read, and brings up relevant reference materials to particular words.
With Apple reportedly purchasing this technology from a Swedish firm, we may see eye tracking in future versions of the iPad. Experts believe that this smart text, also called Text 2.0, may revive the act of book reading in a whole new form.