Location-Based Virtual Art: Curation Turns To Augmented Reality
The Virtual Public Art Project marries public sculpture and mobile technology to experiment with location-based art works.
The art world is finally understanding that the idea of art in a gallery holds increasingly less value in an instantly gratified and visually saturated society. The problem now, is how to marry these new technologies with work that is often tied to a specific location or time. An interesting experiment that bridges the gap between the gallery and the real world is the Virtual Public Art Project, which utilizes mobile technology and augmented reality to allow users to experience decentralized sculptures across numerous international locations, including North America, Europe, Asia and Australia.
Now Track More Ideas
- PSFK Retail Conference Preview: How Pinterest Is Helping Retailers Design Seamless Discovery-To-Purchase Journeys, Online And Off
- Interview: How A Virtual Design Platform Helps Retailers Create Human-Focused Store Experiences
- Lowe’s Shares Transactional Data With Pinterest To Enable Tailored Content
- How Companies From Amazon To Delos Are Incorporating Biophilic Office Design To Support Employee Wellness