MeetGatsby Matches Strangers Through Foursquare
MeetGatsby is a virtual assistant service that mayches nearby strangers who may be interested in meeting.
MeetGatsby is a virtual assistant service that combines the location-based data from Foursquare with users’ self-identified interests to match nearby strangers who may be interested in meeting. Users participate by linking their Foursquare account to the Gatsby service and identifying interests that they may share with others. Upon check-in, Gatsby sends a discreet text to notify users when a match is nearby, allowing for a text conversation to be held instantly within the same message thread.
To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.