Producing Art Based On Individual Needs

Producing Art Based On Individual Needs

Artist Andrew Felton's iPad-specific art could point to an emerging trend of producing art to meet specific individual needs.

Kyle Studstill
  • 31 march 2010

Artist Andrew Felton has been developing iPad-specific art, each piece a small bit of storytelling involving the use of an iPad, and sold at a range of price points from $20 small prints to $125 custom designs. What stood out to us is that he is offering his art as a one-off service specifically aimed at subsidizing the purchase of an iPad, potentially a weak signal of artist business models centered on producing art to address specific needs.

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