Scentvertising: Support The Vision Impaired By Smelling Good

Scentvertising: Support The Vision Impaired By Smelling Good
Advertising

Support Scent is a unique program putting a specially designed fragrance to work for a guide dog organization.

Brilliant Useful Things
  • 31 march 2010

Scentvertising: Support The Vision Impaired By Smelling Good

Generally speaking, advertising and communications tend to put their visual impact foot forward. Not this time. Support Scent is a unique program putting a specially designed fragrance to work for a guide dog organization. Proceeds from fragrance sales go to Guide Dogs Australia, supporting visually impaired people by providing the dogs to them.

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