With less than four weeks remaining before PSFK Conference New York 2010, our plans are taking shape and the speaker list is near finalized.

With less than four weeks remaining before PSFK Conference New York 2010, our plans are taking shape and the speaker list is near finalized.

Under the umbrella title of “A Gathering for our Future”, I've noticed a couple of themes emerge as I curated the speaker list: storytelling & creative re-focus.

There will be a number of talks by folks like retail designer Andy Spade, artist Steve Powers, graphic designer Nick Felton and NY Times columnist Rob Walker who will talk about the association of stories with objects, places and experiences.

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