Barcodes As Media Channel: Food52 Recipes On Stickybits

Barcodes As Media Channel: Food52 Recipes On Stickybits

Food52 offers another example of how barcodes (and a smartphone) can serve as a gateway to relevant content.

Paloma M. Vazquez
  • 28 july 2010

Food52, a website ‘where kitchens meet’, is using stickybits to provide access to their recipe database while you’re at the grocery store, or in your kitchen. The site has linked hundreds of their community’s recipes to the bar codes on ingredients across the country.

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